12

A unique Torck enamel advertising sign, ex collection Andreas Maurer, 100 x 50 cm

A unique Torck enamel advertising sign, designed by Francis Delamare, Delamare & Cerf, Brussels, ca 1930-1935, H 100 - W 50 cm
The surface of the sign is flat, with a folded edge and four attachments holes.

As of May 1926, there is an obligation for enamel signs intended for the Belgian market to bear a legal mention, printed on the plate, in order to state the poster tax has been fulfilled.
The above mention does not appear on this enamel sign, which suggests this is a sign that served as a model prior to an eventual order. Those 'specimens' were common in use. Furthermore, we are not aware of any other dated enamel sign with this particular design that effectively was used for advertisement. Probably the company Torck decided not to make the final order, and therefore this sign is unique.
The enamel sign was most probably manufactured by the famous Brussels enamel company 'Les Emailleries de Koekelberg'. This company frequently carried out orders for the publicity company Delamare & Cerf.

The Torck advertising sign was part of the collection of enamelled advertising art of Andreas Maurer until 1996. It was sold at Christie's Amsterdam in their 'The Andreas Maurer Collection of Enamelled Advertising Art' sale on 29 November 1996, lot 32.
https://www.christies.com/lot/lot-505718
The present owners bought the sign directly from Christie's buyer.

Published in:
'Trapauto's at Torck', Colinda Borst-Van Loon en Jeroen Borst, Enjoy Brocante, 2020, p. 159

We would like to compliment Jan De Plus for his appreciated expertise.

  • Condition: - Good to exceptional vintage condition
    - Damage to the enamel to the attachment holes and along the sides
    - Perforations to the enamel and a star crack just below the kids blanket
    - The board has been bent over (still visible), which caused damage and cracks to the right side and damage to the left side
    - Furthermore, in our opinion, in good condition

Accepted Forms of Payment:

MasterCard, Visa, Wire Transfer

Shipping

The auction house is not in charge of shipment of the purchased goods.

Collection of purchases is only possible if the auctioneer has received full payment, be it in cash, by debit/credit card or via bank transfer.

If the buyer wishes a third party to collect his/her purchase in his/her stead, the buyer needs to fill in the Authorization Form for Collection of Purchase (please see below), sign it and send it back to the auction house via email. Without this Authorization Form, no third party can collect any purchase even if it is already paid for.

Goods must be collected no later than 15 days (applied to Belgian buyers) / 30 days (applied to international buyers) after the last auction day.

After this period, uncollected goods will be put in storage at the cost of the buyer. Regardless of the total amount of lots, a fixed storage fee of € 30 is charged. Besides this fixed fee, a storage fee of € 20 per lot per week will be calculated and charged as well.

November 24, 2021 7:00 PM CET
Bruges, Belgium

Carlo Bonte Auctions

You agree to pay a buyer's premium of up to 27% and any applicable taxes and shipping.

View full terms and conditions

Bid Increments
From: To: Increments:
€0 €99 €10
€100 €299 €20
€300 €499 €25
€500 €999 €50
€1,000 €1,999 €100
€2,000 €4,999 €200
€5,000 €19,999 €500
€20,000 €99,999 €2,000
€100,000 + €5,000